Podcast: Agency Trends & The Agency Growth Book

I’ve been on The Agency Accelerator Podcast hosted by Rob Da Costa. We talked about our media brand Agency Growth Events and our content in the marketing agency space.

You can listen to the episode here

Time Stamp

[00:00] Introduction

[01:37] How did Agency Events come about?

[03:31] Why create a new event and write a book focused on the agency world?

[06:40] Key themes covered in the 115-page book:

  1. Excelling at new business

  2. Creating new products and services

  3. Obtaining operational excellence

  4. Technology

  5. Leadership & teams

  6. Business planning until your exit

[09:21] Why being an entrepreneur and managing a team don’t always mix well

[12:00] What does succession planning mean? Not just selling your business

[14:55] Trends Baris spotted during the event and in his network

[19:48] Plans for additional agency books and agency events in 2023

[22:20] If you could back in time and give your younger self a piece of advice, what would it be?

Quotations

“Selling your business is not always the fairy tale you hoped for.” - Dr. Baris Onay

“The answers are not in the room you are in right now so get out and talk to people” Dr. Baris Onay

“Let’s not talk ourselves into a recession - it will cause your agency to make bad decisions” - Rob Da Costa

baris onay